Privacy Policy

1. Preamble
Idylle places particular importance on the protection of personal data and respect for the privacy of its customers, visitors, and users. The purpose of this privacy policy is to explain clearly and transparently what information may be collected while browsing the website, how it is used, and what rights each user has under the General Data Protection Regulation (GDPR) and applicable French law.

2. Data
Controller The data controller for personal data collected on the website is Idylle, a simplified joint-stock company (SAS) with a capital of 249,700.00 euros, registered under SIREN number 523 091 965, with its registered office located at 20 rue des entrepreneurs, 86300 CHAUVIGNY. For any questions regarding the protection of personal data or the exercise of your rights, you may contact the company at the following address: contact@idylle.fr.

3. Data Collected
As part of its online lingerie sales business, Idylle collects certain personal data necessary for the proper functioning of its services and to improve the customer experience. This data may include the user’s identity, contact information, shipping and billing details, order history, product or size preferences, as well as certain technical data related to browsing the website, such as IP address, connection data, or cookies.

4. Purposes of Data Collection
The personal data collected by IDYLLE is used exclusively in connection with its business activities and the proper functioning of the website. In particular, this data is used to process orders, ensure deliveries, respond to customer service inquiries, manage user accounts, send marketing communications when the user has given consent, improve the services offered, and measure website traffic to optimize the browsing experience.

5. Legal Basis for Processing
The processing of personal data by Idylle is based on various legal grounds provided for by the GDPR. Certain data is necessary for the performance of a contract, particularly in connection with an order or a delivery. Other processing activities are based on the user’s consent, for example, to send newsletters or use certain cookies. Finally, some processing may be based on the company’s legitimate interests, particularly to improve the site’s security, prevent fraud, or optimize its services.

6. Recipients of the Data
The personal data collected is intended exclusively for Idylle and for trusted service providers involved in the operation of the website and the services offered. This may include the website host, secure payment providers, delivery services, email marketing solutions, or audience measurement tools. The company undertakes never to sell, rent, or transfer users’ personal data to third parties for commercial purposes.

7. Retention
Period Personal data is retained only for as long as necessary to fulfill the purposes for which it was collected and in accordance with applicable legal obligations. Data related to orders and the business relationship may be retained for as long as necessary to manage the customer account, while certain accounting or billing data must be archived for legal reasons. Data used for marketing purposes is retained for a maximum of three years from the last contact with the user.

8. Data
Security Idylle implements appropriate technical and organizational measures to ensure the confidentiality, integrity, and security of personal data. In particular, the website uses a secure connection via the HTTPS protocol and appropriate protection solutions to minimize the risks of unauthorized access, loss, alteration, or disclosure of the collected data.

9. User
Rights In accordance with applicable regulations, each user has the right to access, rectify, erase, and transfer their personal data. Users may also request the restriction of certain processing activities or object to the use of their data in certain situations. When processing is based on consent, that consent may be withdrawn at any time. Any request regarding the exercise of these rights may be sent to the following address: contact@idylle.fr.

10. Cookies
The Idylle website uses cookies and other trackers to ensure proper functioning, improve the user experience, measure audience metrics, and provide content tailored to browsing preferences. Upon their first visit to the site, users are informed of the use of these cookies via a dedicated banner and may accept, reject, or customize their preferences at any time.

11. Complaints
If a user believes that their rights regarding the protection of their personal data are not being respected, they may file a complaint with the CNIL.

12. Updates to the Idylle Policy
Idylle reserves the right to update this privacy policy at any time to reflect legal, regulatory, or technical changes. The most recent version will be available at all times on the website.

Last updated: June 15, 2026